Ashley Wild, the LARAC Health and Safety Spokesman recently reported that the Environmental Services Association (ESA) was due to launch its national Take Charge campaign today (26 October).
Below are the details of the campaign and how local authorities can take part.
The purpose of Take Charge is to raise wider awareness among consumers of the dangers associated with improper disposal of batteries, while also encouraging the public to Recycle Batteries Responsibly by providing access to clear, simple and engaging information.
It is hoped that Take Charge will assist in our collective efforts to reduce the number of battery-related fires which blight the recycling and resource-management industry.
The success of Take Charge is very much dependent on the support of stakeholders like local authorities, and to help you take part the ESA has created a suite of campaign materials which are available to download for free from the campaign website.
Some of the content is editable, but before customising it the ESA recommends looking over the Supporter’s Guide and User Policy before sharing any of the material with residents.
Visit the downloads page of the website and register your details to access a downloadable zip file containing:
- Supporter’s Guide
- User Policy
- Social media content (to suit Facebook, Twitter and Instagram) across a range of formats
- A template supporter press release
- A poster – in both A3 and A5 formats
- Vector and static images of various campaign assets – including logos, characters and infographics
Please note that the campaign also includes a short film, hosted via the ESA YouTube Channel
If you have any questions about the campaign, or difficulty accessing or using the material, please contact firstname.lastname@example.org.